Glossary of Web Terms

Bounce Rate

A bounce rate refers to the amount of people that visit your website and immediately leave. Say 10 people visit your website, but 8 of them leave right away. Do the math and you have an 80% bounce rate. Thats a major triple bogey right there. If only one of those 10 were to leave your website right away, you’d only have a 10% bounce rate which is much, much better.

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